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The secret is in loving what you do; the rest kind of takes shape on its own! From that first moment that you feel the force of mother nature sending you reeling down the face of a wave you are hooked. My building boards derived primarily from my love for the art of surfing, the need for affordable boards, and a curiosity of how waves and boards work together to create this amazing experience. I'd always been gifted with my hands and in the late 60's there were not many manufacturers to choose from. This drove the prices of quality boards up so to get a board like I wanted in my price range I began building boards myself. I was manufacturing boards professionally by 1972 and though I had left the shaping up to others up to that point, out of necessity I began shaping boards myself to keep up with demand.  I opened my own factory in Satellite Beach Florida and soon relocated to North Florida on Atlantic Beach where I started the SAVAGE SURFBOARDS label. Many shapers at that time were somewhat jaded and had a "Rock Star" attitude. They were mostly part timers so I focused on perfecting my craft for reliability and consistency in the industry. In 2013 Shawn O'Donnell began shaping along side me and proved to be an exceptionally skilled craftsman. His humble nature and powerful work ethic, reminiscent of the old school guard soon persuaded me that he was right for Savage Surfboards. We formed a business partnership that has grown into a family bond. We share the same belief system; God, family, and business. Shawn and I freely trade any board building tasks whenever needed which gives us a level of efficiency that would challenge five shapers. It's a great advantage and allows us to maintain the highest standards of quality and still offer the SAVAGE brand at wholesale prices to all customers. With the advent of the CNC machine our stock production of boards grew tremendously. The ASP 3000 technology is truly an extension of the shapers hands. We program each of the machine's tasks to duplicate our keen eye, experience, and imaginative design skills. CNC cutting allows us the freedom to hand shape where we are most needed in the board building process and has lowered our labor costs as well. My task as a master board builder today is to make room for the new guard coming up in shaping. Passing along an honorable trade to our youth is a joy and my obligation. Without our youth and their passion in the industry, it will simply disappear. Kenny Briel

Written by LB-Savage Surfboards

"My company's goal in 1982 was and is still today to provide a product that is totally enjoyable and functional to all customers from novice to advanced professionals whether it's a stock board or custom order."  Kenny Briel ~ Savage Surfboards

IMG_7096Kenny Briel


2725 Old Wrightsboro Rd, Wilmington, NC 28405. Building 15-4

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Cape Cod Massachusetts. She's cold and distant but welcomes visitors... 
New surfer 2Whether you’re an inspired grom needing waves on which to perfect your newest trick or a life long, seasoned gremmy hoping for a quiet consistent break; we all agree on one thing. Crowds aren't on our wish list…, so we search. I was recently introduced to one of those spots that doesn't get much time on the front page while visiting one of my surfing compadres up North. Turns out he frequents a spot that’s pretty darn special and only a handful of surfers call it home. Located on the peninsula protecting Cape Cod Bay is a chilly stretch of sand and rock that offers up an almost deserted beach break for those of us who are searching for a narley getaway spot.

Neil tells that "Marconi beach and Nauset light are kind of sharky and aren't all that consistent due to the shifting sand bars in winter but this just helps keep the population down if you’re a local. Further down near the Beachcomber in Welfleet and Newcolm hollow the surf has all but dried up. As news of this spread so did the surfers. The exploding seal population feeds an ever  increasing number of Great Whites each year. Apparently about 20 were tagged last year alone around Chatham so we’re pretty much guaranteed a sparse lineup when there’s a peak lol. Cold water can be a strong deterrent to visitors but we love good company and welcome newcomers to our calculated surf spots here along the island coast. You don’t have to be a “year-round-dah” to fit in just thick skinned. Good Southern swells occasionally push up along Road Island, Little Compton and the Newport area warming the surf a bit and dish up some tasty little nuggets too. The take away is simple; less than ideal conditions mean peace and quiet here with waist to occasional overhead conditions complemented by some amazing views. When it gets good locals are usually the first ones to know about it and have it all to themselves" -

~ LB - Savage Surfboards/ Cover photo Coast Guard Beach, Surfer home page slide #1 & Crafted With Pride home page background image - courtesy ~ 

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